Hey there, I’m Joe Lashinger.

Many B2B marketing teams I speak with say they’re stretched thin. They want to grow but are under-resourced and frustrated by an outdated, underperforming website and digital infrastructure.

With more demands on their time and limited resources, they do what they can with what they were given, making inches of progress in a million different directions...

This activity adds some value, but when it comes time to report on the numbers, they either don’t know the results of their efforts or aren't showing the expected business impact and ROI.

It's not that they're not doing enough - far from it! Most, typically lack a sound strategic foundation that makes all their other marketing work more effective.

That's where a digital roadmap comes in.

A strategy is about achieving more with less, and it all starts with having a plan that maps back to desired business outcomes.

This includes clarifying who you are targeting, where they are in the buying process, adding value, and developing pain-free user journeys and smarter digital relationships that ultimately convert prospects into customers.

The key points in this Free Complete Manufacturer’s Website Checklist are the result of 15+ years of working with over 200+ B2B manufacturing, service, and tech companies to help them grow their business using key strategies to create a winning digital platform.

Whether you’re trying to get more traffic to your website, convert more leads to sales, reduce lost prospects, differentiate your products, or compete with high-tech rivals - if you want a return on your digital marketing investments then you need a clear and concise strategy.

Go ahead and click the button below to download the checklist. You'll get access to the PDF via email along with some short messages from me in the future to assist you on your journey.

I hope you find it as valuable as we do.